The San Francisco-based equity firm JH Partners is known for its management of worldwide consumer brand investments. A longtime stakeholder in corporate sales and marketing, JH Partners has worked with several celebrity-associated brands, including the Draper James label by Hollywood actress Reese Witherspoon.
The Draper James brand recently announced that it had secured $10 million in capital from its Series B funding round. Kristen Green, founder of Forerunner Ventures, led the funding round and will be joining the Draper James board of directors.
Ms. Witherspoon’s co-founder in the Draper James venture is Seth Rodsky. With the sizable $10 million investment, the brand has plans to expand its manufacturing and licensing operations. Its peppy, bright and decidedly Southern charm has a unique pull with its customers. The brand is sold in all 50 states as well as more than a dozen foreign countries. The first brick-and-mortar store is set to open in Nashville, Tennessee, soon.
